This is should be a prospective customer's number one call to action, e.g., requesting a quote or perusing your product catalog.
Title of Liberty
A Crusader has decided what matters to them and is the force that will achieve it.
A Crusader will dominate his competition, big or small, through planning, creativity, knowledge and technology.
A Crusader seeks new alliances and opportunities to grow their business and profit.
Crusader’s accept their fears and always push forward.
A Crusader spends time building the business not running the day to day.
The Mini Manifesto
I Am a Crusader
I Decide what Matters
I Create the Plan
I Build my Empire
I Dominate my Competition
I Fight the Battles
A Crusader achieves what matter to them.
Every business has a beginning, and this is where you talk about yours. People want to know what opportunity you saw or how your passion led to the creation of something new. Talk about your roots--people wanna know you have some.